SEO and Marketing

Have you seen “Revolution”? Its an inspiring movie that has been released not that long ago. I watched it the other month and I must say, found it quite touching. Even though this is not my kind of movie. Anyhow, I am not here to discuss the film. I want to talk about the marketing concept that was used to monetize this movie. The video bellow explains the new ticket sales concept quite well:

I can say this concept was a massive concept for these guys. I’m sure you can research the exact figure on your own if I intrigued you enough.

So I decided to try the same approach online. I picked my best selling Ebook that sold like crazy not that long ago. I knew it was a quality product because I have sold 100 limited copies within a few days and not only had 0 complaints, I had people contact me to say thank you. I did not just stop there however. I have bundled the Ebook with more tools and bonuses in order to turn it into a truly great product. I then gave it away for free and asked the “buyers” to pay for it afterwards if they found the product useful. There was no set price either. I asked them as to pay as much or as little as they want, depending on how satisfied they were with the product.

50 copies later do you know how much money I have made? $0! Not a penny! I had people contact me to say thank you. I had some people say they will pay me later as soon as they get more paypal founds. Some said they would send me a cheque… But at the end of the day I got nothing.

You are probably thinking… There are plenty of open source projects that rely on donations from its users. I myself started my online journey with a project that relied on donations because I never even heard of Adsense etc back then… However what I tried with my ebook was slightly different. I knew that my “customers” had the money, I knew that they were willing to pay for this product before, I encouraged them to pay at least something, I made my concept clear and I even followed up some time later.

PS: Obviously they was not a scientific experiment. It was small scale and not so random in terms of customer demographics etc.

Yet another find that most people would turn into an Ebook and sell. Only here on Exposed seo I share this kind of information for free! Are you ready for a flood of visitors and tons of backlinks?

The other day I was browsing Google news trying to find a good olympic flame story when I realised how hard it actually is to get your news picked and published. I have not seen a single blog, nor any reports by individuals. It looked like Google would only feed news from other news networks or established news agencies. How would I make sure my story gets published on Google news? Become a news reporter and get a job working for one of the huge news companies? This is impossible for an average person like me and you.

I carried on browsing through various seo news when I saw a little news flash:

Press release? This means I can register with that particular press release distribution agency and submit one myself. My press release will also appear on Google news. This is all good apart from the fact this seemed like a standard “proper”, corporate press release about a big company. How would I make sure my press release is even approved by PR company? Besides, what am I going to say? “Exposed seo makes another blog post on backlinks”? Such press release won’t even see the daylight. On top of that. It is just a bunch of text. Even if I get approved by PR company and make it into Google news, what would the readers do? “Oh great! A blog post! Now what?”

I carried on searching for a better PR company when I bumped into this killer site. That’s what I want to see! This is not a corporate press release for some International company. This is just an article any one can write. Not only that, you can add links to your article with proper anchor text. When articles like this one appear on Google news, readers can simply click on the links and end up on your website!

Do you know how many people read Google News? Do you know how many people have their homepages set to Google News? Do you know how many website syndicate the data that appears on Google News? We are talking about millions of hits here for a quality article. So what are you waiting for?

I finally had time to test drive the famous 30 minute backlinks system. I must say woow! Why did I not think about this myself. I could not wait to give the 30 minute backlinks system a try so I went and bought 2 brand new domains for testing purposes. It took me around 40 minutes to follow step by step video instructions you get in the 30 minute backlinks package. I not always enjoy listening to video/voice tutorials but in this case Michelle (The author) really did a great job. She has a soothing voice too

Results 6 days later:

Domain 1 - 130 unique visitors + 107 backlinks
Domain 2 - 180 unique visitors + 91 backlinks

I have not yet had enough time to see any reliable seo results. I will however keep you updated in this post. If you were thinking about purchasing 30 minute backlinks and want to know more feel free to ask me. Unfortunately I cant go into much detail about the method in order not to give it away.

PS: I have an interesting idea about a cool, social addition to exposed seo. If everything goes well you should soon have a great seo resource with plenty of link juice for everyone

I guess you can compare sitehoppin.com to stumbleupon. The concept was quite similar until sitehoppin intruduced beer stock not that long ago. Since then bloggers were going crazy about it. I have decided to give it a try myself.

To keep things simple sitehoppin put 33% of their total traffic out on the market. This traffic is devided evenly between “shareholders”. So if the are 100 stocks in total and sitehoppin receives 100.000 visitors per day each stock can expect to get around 333 unique visitors every day. The number of stocks is limited and expected to go up in value as sitehoppin becomes more popular.

The great thing about the whole system is that, in the way each stock is a page on sitehoppin and you can do whatever you want with it. I have my pages display this blog. The price of each stock depends on your page name. At the moment they are charging $10 for each vowel and $1 for every consonant. I decided to abuse this a little bit and buy the cheapest pages out there. At the end of the day they still get the same share of traffic. You can see my 4 day results bellow:

Around 800 uniques. Not bad! Because of their pay per letter system zx page for example which brought me 153 uniques only cost $2. It will continue driving me traffic for the rest of sitehoppin life. Lets hope they will live long. I think this is a lot of fun and if you jump on this now you will be able to get your share very cheap indeed. Buy some stock yourself here

If you are not happy with your results you can always sell your stocks on their beer stock market. In fact one stock or page called “entrepreneur” is going for $2500 at the moment.

I am tired of hearing about the same old link development methods over and over again. Go to any seo forum you like and start a 2.301.991-st topic called: “What are good ways to get backlinks?”. I bet you will get told to go and submit your website to directories, write articles and exchange links. Come on! We are in 2008! You need to stand out from the rest in order to succeed at seo!

I have decided to sort this out once and for all and cover every single link development method known to man. (Probably not but if i miss something out please do leave a comment) I will keep this nice and sweet. Us seo-ers don’t usually have all day to read a blog entry From now on I will simply point everyone asking about way to get backlinks to this post. Here we go…
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